Strategy
A clear path to growth
Market positioning, category strategy, and operating plans that align the executive team, investors, and the board around where the company wins — and how fast.
A seat at the leadership table, shaping strategy, M&A, and growth capital.
I’m Andrea — an executive leadership team member with 25 years helping CEOs and boards set company strategy, evaluate and integrate acquisitions, and tell the growth story that earns investor confidence through funding rounds and exits.
- 25 yrs
- Of executive & go-to-market leadership
- 3X
- Growth supported at scale
- 10
- C-suite & VP leadership roles
Selected executive & advisory experience
Edenred USAisolvedEnboarderPareto HealthGlobalization PartnersPersonify HealthThermo Fisher ScientificWorkhuman
The record
Outcomes boards and CEOs actually care about.
$20M → $50M
Revenue growth in two years as CMO at Pareto Health
6X
Company growth supported at Globalization Partners, $30M to $150M
3x
Increase in marketing-sourced pipeline at Enboarder
40%
Growth in partner-sourced revenue at isolved
The approach
Three pillars. One outcome: a company that grows with discipline.
Growth compounds when strategy, people, and performance management work as one system. I bring that operating model to the CEO seat, the go-to-market organization, and the boardroom.
Growth
Revenue engines that scale
Brand, demand, partner, and sales alignment that turns go-to-market investment into predictable pipeline, higher deal value, and durable revenue growth.
Governance
Leadership boards can trust
Transparent metrics, disciplined capital allocation, and high-performing leadership teams — the foundation for confident board oversight and long-term value creation.
In their words
What fellow executives say
“Andrea was the lead executive of our marketing and sales operations function for three years at Globalization Partners, during which time she 3x'd our lead flow and built a team of more than 50 people across 3 continents. Besides running our entire marketing function, she was one of my go-to people for pretty much anything that needs to be done. Andrea is capable of much more than just marketing; she's also capable of running an HR function or being the COO of a small company. Her project management skills are exceptional, and her team would walk over coals for her. Andrea is one of the top executives I've ever worked with.”
Nicole Sahin
Founder & CEO at G-P/Globalization Partners. G-P Gia co-founder.
“Andrea is an amazing executive and leader who brings together high level strategy and on the ground execution seamlessly. She is always ready to tackle the next challenge and has the experience and know how to build a plan, set the right goals and manage a cross-functional effort to get things done. Andrea brings collaboration and insight to leadership and is skilled in both building and scaling. Andrea would be a great addition and valuable asset to any team.”
Jay Harry
Chief Financial Officer at Enboarder
“Andrea is a very strong business leader and member of the Virgin Pulse Executive Team. She is respected throughout all layers of our company and her professionalism and credibility makes her a pleasure to work with. Andrea's ability to weed through the details and uncertainties to find the most valuable nuggets of content, enables her team to create marketing collateral that is highly effective. I respect Andrea most for her innate ability to bring harmony to chaos.”
Melissa Frieswick
Board Member
Let's talk
Looking for a CMO, GTM leader, or board member who drives growth?
CMO, SVP GTM Strategy, and Chief Growth Officer roles, and board seats with growth-stage and established companies.